Arianna Masson Blair
Arianna Masson is the behind-the-scenes expert on The Greening Law Group’s Marketing and Intake processes. In this role, she has a wide range of responsibilities, including establishing company branding, creating and implementing various email campaigns, reporting and analytics, business development, and client management. Arianna has been a part of the team since July 2020.
Arianna spends much of her time brainstorming and implementing new projects that help the firm run more efficiently, making the lives of our team members easier, as well as improving the experience for our clients. To ensure that she is always staying ahead of the trends and maintaining critical skills, Arianna attends conferences and workshops about marketing, client experience, leadership, and more. She believes that it’s crucial to stay up to date with new technology and processes, as they can be used to create significant growth and improvement throughout our firm.
Arianna grew up on a farm in Holland, Texas, where she was homeschooled all the way through high school. Following that, she received an Associate of Arts from Temple College, then a Bachelor of Business Administration in Marketing and International Business from the University of Mary Hardin-Baylor. With a strong foundation in business acumen from UMHB, Arianna chose to dive a little deeper into the study, obtaining a Master of Science in Marketing with a track in Analytics from Texas A&M University (whoop!).
Although her previous career mainly involved doing marketing research and strategy in a startup software company, Arianna has always held an interest in law. She chose this position because it employed her existing experience in marketing while also giving her the opportunity to learn more about the legal industry from the inside. She loves working at The Greening Law Group because it facilitates professional and personal development for every team member while giving the opportunity to create meaningful relationships. She is confident that her experience here will make a lasting impact on herself and her community long into the future.
In her free time, Arianna loves spending time with her family, with animals, and in the outdoors. She loves to travel and experience new cultures, meet new people, and make lasting memories. Her hobbies include playing music, doing any sort of outdoor activities, going out dancing, photography, and martial arts (she is a 3rd-degree black belt in Tae Kwon Do). Arianna is always down for a new adventure.
